Meet Dr. Heike Rieger
AI product mentor and builder of eHorseDoctor. Two decades in Marketing and Sales. A personal AI transformation. A product builder’s mindset — and a human, approachable way of working alongside people who want to build something real.
20+
Years in business
1 → more
Products launched
DE · EN · NL
Languages spoken

A path anyone can follow.
20+ yrs
Marketing & Sales leadership
Building brands, growing teams and bringing products to market across countries.
Jan 2026
Embracing AI
Approaching 50, chose to embrace AI instead of fearing it. Learned modern AI tools and product-building platforms.
Feb 2026
Launched eHorseDoctor
Turned a personal idea into a real, multilingual product in just a few weeks.
Apr 2026
Founded Riexora
Now coaching others through the same journey — from first idea to launched product.
Helping people navigate the AI jungle and turn ideas into reality.
I’m not here to sell hype. I’m here to sit next to you, look at your idea honestly, and help you take the next concrete step.
I believe the next wave of meaningful products will come from people with deep human expertise — not from people who write code.
If you have the idea, AI can help you build it. I’ll show you how.